EGBA RESOURCES

EGBA has created a Google Drive Folder  where they have uploaded the logo and all graphics related to the ESGW23 campaign. The graphics are provided in a range of translations, formats, including editable templates, and can be downloaded from the Google Drive folder. The core assets of the social media campaign are four social media graphics which contain safer gambling messages and these are made available in over 20 European languages. The core assets can be found in the Google Drive folder “Social media graphics (translated)" > "Country translations”. You can find examples of the graphics attached (in English language version).

There are some additional formats (instagram story, etc) of the social media graphics made available in editable format (see the folder “Social media graphics (translated)" > “editable files”) but these graphics haven’t been translated and operators, if they wish to use these formats, would need to download the editable files and edit them to add the respective translation.

Attached you will find a guidance note which has all the important information that operators need to participate to the upcoming ESGW23 social media campaign. In the guidance note EGBA outlines a number of realistic expectations for participating operators. During ESGW23, 13-19 November, we ask operators to share the four social media graphics, in the respective local language version, on the social media channels of their local brands in the EU, and adding the hashtag #ESGW23 to all their social media posts.